Case Study: Twills Retail Store Enhances Customer Engagement with Digital Signage Software
Quote: “The modern marketer is an experimenter, a lover of data, a content creator, a justifier of ROI”. – Kim Walsh
BLOG POST
In retail, grabbing customer attention and driving sales requires innovation. One game-changer is small screens, ranging from 10-inch to 21-inch, […]
Integrating Canva with Ampacto digital signage software offers an effortless way to create and display stunning visuals directly on screens. […]
Ampacto is proud to announce that our Cloud Digital Signage Solution now integrates seamlessly with LG WebOS, offering businesses an […]
Turn any idle TV screen into a powerful digital menu board to display pricing menus, promotional videos, and special offers. […]
All Philips Android Signage Displays are now fully compatible with the Ampacto Signage application, allowing for seamless integration without the […]
Captivate your audience, gain their attention, boost sales & leave a lasting impression with Digital Standees and Kiosk. Presenting Ampacto […]
Communicating Emergency or Safety Guidelines Messages
Employee Engagement with Digital Signage
Digital Signage with Live TV
Background
Twills, a leading fashion retailer, was looking for innovative ways to enhance in-store customer engagement and improve brand visibility. With their increasing product range and a growing customer base, they sought a solution to communicate promotions, showcase new arrivals, and offer an interactive shopping experience.
The Challenge
Twills needed a scalable and user-friendly digital signage solution that could:
- Display dynamic content across multiple stores.
- Be easily updated to reflect real-time promotions and seasonal campaigns.
- Create a visually appealing in-store environment to attract customers.
The Solution
Twills introduced Portable Display Kiosk with inbuilt cutting-edge Ampacto Cloud Digital Signage Software across their retail outlets PAN India. Key features of the implemented solution included:
- Dynamic Content Management: Centralized control to update content across all stores instantly.
- Offers & Discounts: Displays latest offers & discounts for an engaging customer experience.
- Customizable Playlists: Scheduled content for different times of the day, catering to peak hours and special campaigns.
Results
The implementation of Digital Signage Software yielded impressive results:
- Increased Sales: Highlighting promotions and new arrivals indirectly helped in boosted sales post-implementation.
- Enhanced Customer Experience: The vibrant and interactive displays captivated customers, improving their overall shopping journey.
- Operational Efficiency: Centralized content management reduced the time and effort required to update promotions across stores.
Conclusion
The integration of Ampacto Digital Signage Software at Twills Retail Store stands as a testament to the power of technology in revolutionizing the retail experience. By leveraging advanced digital tools, Twills not only met their marketing objectives but also set a new benchmark in customer engagement.